Deciding to change my life: A journey into purpose and coaching
There comes a point in life when staying the same feels more uncomfortable than changing.
Starting this blog is the result of such a moment for me — a conscious decision to change my life. For several years, I had been quietly playing with the idea of making a more direct, meaningful impact on people’s lives. I wanted to help others recognize their potential and navigate change with greater clarity and confidence.
My academic background is in law and economics. While psychology has always fascinated me, the idea of returning to university for a third degree felt excessive. What I was really searching for wasn’t another qualification — it was purpose. Somewhere along the way, I had reached a professional dead end. What I missed most was a sense of meaning in what I did every day.
When experience turns into insight
Over time, I began to notice something interesting. The challenges people around me were facing — relationship struggles, parenting dilemmas, feelings of being lost or stuck — mirrored situations I had encountered myself years earlier. While the details were never identical, the underlying patterns were familiar.
What once left me confused now felt navigable. I started recognizing “blueprints” — not rigid solutions, but ways of approaching challenges that actually worked. That was the moment I realized my lived experience could be useful beyond my own life.
After more than two decades in the corporate world, building businesses and leading teams across different countries, I had security and structure — but no longer fulfillment. The idea of change stopped feeling optional.
Discovering life coaching
As I explored new directions, I came across life coaching. The concept immediately resonated with me. Rather than offering one-size-fits-all advice, coaching is about helping people help themselves — guiding them to find their own answers instead of imposing external solutions that rarely stick.
Eventually, I took a leap of faith and stepped away from employment into the uncharted territory of independence. To do that responsibly, I pursued professional certification. What surprised me most was that every credible coaching program starts with self-awareness and personal development.
To support others effectively, I first had to understand myself better.
Coaching vs. Therapy: An important distinction
Life coaching is not therapy. Coaches do not treat trauma — that work belongs to trained therapists. Coaching focuses on present-day obstacles that block progress toward meaningful goals.
At times, we all lose sight of how to get from here to there. This is where coaching helps: by offering new perspectives, clarifying direction, and supporting growth in areas such as career development, parenting, leadership, time management, and self-actualization.
Even coaches benefit from coaching — growth is an ongoing process.
Empowerment over dependency
There are no off-the-shelf solutions in coaching. Sessions are always tailored, because even when experiences look similar, people are not. My role is not to tell you what to do, but to guide you toward discovering your own path.
The goal is empowerment — helping you develop self-reliance so you can move forward independently.
“Give a person a fish and you feed them for a day. Teach them how to fish and you feed them for a lifetime.”
We work as a team. We test what works, adjust where needed, and move forward together.
Reinvention in real time
After 25+ years of managing people and building organizations globally, it is both exciting and humbling to now manage just one person — myself.
This blog marks the beginning of that reinvention. It felt more personal than a traditional website. Yes, I’m learning to navigate social media (with varying degrees of success, much to my son’s amusement), but showing up imperfectly felt better than staying invisible.
This interactive space is my way of letting you get to know me — and of exploring what this next chapter can become.
Why I write
I don’t always aim to provide conclusions. Sometimes, my intention is simply to plant a seed — a thought that makes you pause, reflect, or see something differently.
Initially, I’ll write about a variety of topics as my focus continues to crystallize. But the core intention remains constant: helping people help themselves.
Some ideas will resonate more than others — and that’s okay. My hope is that within these reflections on life, career, relationships, and personal growth, you’ll find something that feels familiar… or perhaps inspiring enough to consider your own change.
Let’s see where this journey leads.
If you’re standing at a crossroads — questioning what’s next, or sensing that something needs to shift — you don’t have to figure it out alone. Sometimes, clarity comes not from answers, but from better questions.
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